Passport Soccer WebLog

art | design | soccer | culture

George Best Style Guide and Identity

Every once in a while an athlete’s image will transcend the world of sports and become iconic. That is the case of George Best. This style guide was created by raw design studio, for IMG.

“The George Best style guide was created for IMG to help celebrate Best’s great style and talent, and encourage brands and retailers to take his iconic status forward through a range of products and business ventures. Taking inspiration from George’s love of fashion and craftsmanship, the cover was side stitched and foil blocked to give the guide a suitably stylish feel.”

Be Sociable, Share!

Category: Art, Culture, Sport

Tagged: , ,

Leave a Reply

Big Cartel Products